Peter Paul Halajian
Monday, January 28, 2019The Peter Paul Candy Manufacturing Company was founded by six Armenian immigrants including Peter Paul Halajian in 1919, introducing the Mounds bar in 1920, which became a hit with the U.S. military during World War II, who by 1944 purchased 80% of their production for use in rations (5 million bars/month).
After selling chocolate bars to the U.S. Army for use by soldiers in World War I, who demanded them when they came home, he teamed with five other Armenian investors (including his brother-in-law Cal Kazanjian, Cal's cousin Artin Kazanjian, chemist George Shamlian, Jacob Chouljian and his cousin Jacob Hagopian) to form the Peter Paul Candy Manufacturing Company on Webster Street in New Haven in 1919 with $6,000. The company at first sold various brands of candies, including the Mounds bar, but following sugar and coconut shortages in World War II, they dropped most brands and concentrated on the Mounds bar, with the U.S. military purchasing as much as 80% of their output by 1944, packing 5 million candy bars monthly into combat rations. The Almond Joy bar was introduced in 1946. In 1978 Peter Paul merged with Cadbury-Schweppes.